From Art to Real Estate: How Creativity and Manifestation Fuel Success in Bergen County Real Estate

Natalie Zarour, Bergen County Realtor, shares her journey of family, creativity, and building a thriving real estate business.

Family Roots and a Passion for Homes

Growing up, Natalie’s love for real estate started early. Her grandfather was a contractor who built homes from the ground up. Watching the details come together from foundation to finish left a lasting impression. That passion carried over into her career as a Bergen County real estate agent, where she continues to appreciate the beauty and process of homebuilding.

Manifestation and Creativity in Real Estate

Since 2017, Natalie has embraced the power of manifestation. Through art and creative expression, she’s found unique ways to visualize her goals and bring them to life. For her, creativity isn’t just a hobby—it’s also the foundation of her business. Whether through 3D canvas art projects or helping clients visualize their dream homes, she channels creativity into every part of her life.

The Leap Into Real Estate

Back in 2013, Natalie earned her real estate license while raising her family. By 2019, with her kids grown more independent, she dove into the industry full-time. She quickly discovered that success in New Jersey real estate requires commitment. By partnering with a brokerage and taking on every opportunity, she built momentum through referrals and repeat business.

Social Media: Building a 10,000-Follower Community

Natalie found her niche in social media marketing instead of cold calling. With more than 10,000 Instagram followers, she’s built an authentic community by sharing her life, cooking, family, and real estate updates.

Clients connect with her not only because of her listings, but because they get to know her as a person. From Bergen County home tours to recipes in the kitchen, social media has become her most powerful tool for growing her real estate business.

Helping Clients With Empathy and Heart

One of Natalie’s greatest strengths as a New Jersey Realtor is empathy. She understands that buying or selling a home can be overwhelming—especially for families, single parents, or those navigating life changes like divorce. Her clients often describe her as a cheerleader, someone who will “hold your hand through the entire process.

Education and Growth with Keller Williams

Natalie proudly works with Keller Williams, where she’s gained valuable education and coaching. This knowledge inspired her to start helping other agents improve their social media presence. She now also runs a social media management business, guiding professionals on how to create content that connects with clients.

Looking Ahead: Supporting Single Moms and Families

Having faced her own challenges as a single mom, Natalie is passionate about helping others. She’s exploring ways to support single mothers and families in transition, both through real estate and community involvement. Her positive energy and resilience continue to inspire clients and peers alike.